Peripheral brands are integrating LCD panels on keyboards for productivity
Trend - Peripheral manufacturers are experimenting with productivity-enhancing keyboards with integrated LCD panels. These keyboards act as an additional monitor for simple tasks, providing quick access to information or apps when needed. These are multipurpose for professional or entertainment use.
Insight - Nearly every consumer who uses a computer for work or entertainment in 2023 has multiple monitors. Additional monitors enhance workplace productivity, while on the entertainment side, monitors provide quick-access to extra content. There is a constant pressure from consumers on both of these sides for products that enhance productivity and entertainment, with brands consistently experimenting with new multipurpose peripherals that combine functions into one device.
Insight - Nearly every consumer who uses a computer for work or entertainment in 2023 has multiple monitors. Additional monitors enhance workplace productivity, while on the entertainment side, monitors provide quick-access to extra content. There is a constant pressure from consumers on both of these sides for products that enhance productivity and entertainment, with brands consistently experimenting with new multipurpose peripherals that combine functions into one device.
Workshop Question - How could your brand reimagine traditional computer peripherals for the modern, productivity-focused consumer?
Trend Themes
1. LCD Panel Integration - Peripheral manufacturers are experimenting with productivity-enhancing keyboards with integrated LCD panels, providing quick access to information or apps when needed.
2. Multipurpose Peripherals - Brands consistently experiment with new multipurpose peripherals that combine functions into one device, catering to consumer demands for enhanced productivity and entertainment.
3. Customizable Keyboards - Innovation lies in the design and features of keyboards, with options for personalization and customization to suit user preferences and aesthetics.
Industry Implications
1. Computer Peripherals - Peripheral manufacturers are integrating LCD panels on keyboards, enhancing productivity and providing quick access to information or apps.
2. Consumer Electronics - Consumer electronics startups are creating innovative keyboards with built-in multimedia features such as touchscreen displays and smart trackpads.
3. Digital Creative Tools - Keyboards engineered for digital creatives offer key map configurators and small displays for supporting productivity or aesthetic preferences.
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Date Range:
Dec 21 — Aug 23
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